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Things affiliates should know in the age of mobile reign

Due to the fast development of mobile media consumption among present generation, publishers and advertisers have to consider how to update their marketing and monetization policy to keep up with the times.
Today studies show that young Americans and those, who have a better level of income use smartphones more frequently than their fellow citizens. Moreover, studies show that almost 11% of all Americans use their smartphones as the one and only source of the Internet. These solid facts cause new challenges and problems for any ad-supported publisher.

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